38 Best Shopify Websites

In today’s digital age, an effective online presence is crucial for small business growth.

Shopify is a popular e-commerce platform offering extensive features, customization, and user-friendly design, ideal for businesses building an online store.

We’ve reviewed hundreds of sites, to find our favorite ones, ranked by design, functionality, uniqueness, and user experience. These standout e-commerce stores provide inspiration for anyone looking to build or enhance their online storefront.

Whether you’re just starting or seeking a change, this list is your guide to building a Shopify site that meets your needs and exceeds expectations. For other platforms, see our Best Websites of 2023 article!

Top Shopify Website Designs

1. Spigen

This template is clean and easy to navigate, with a minimalistic design that lets products speak for themselves. Mainly black and white, with tones of other shades, cover this layout which gives it a modern and sleek feel. Another thing making this worth checking out was their selection of a large variety of smartphone cases and accessories like chargers and headphones.

2. Goulet Pen Company

Goulet Pens is a top-notch online retailer for fountain pens and related supplies, and it really shows through in their visuals. A limited color palette and product photography takes this to the next level, making their overall aesthetic is quality and sophisticated. Scribbly writing is also used to achieve that elite feel.

3. mnml

Clean, modern, and minimalistic oozes out of this web page. Their imagery was stellar, making this business really stand out. Another thing that sets them apart from competitors is that they use clean typefaces to make their text easier to read. It’s evident that mnml has spent a lot of time designing their website.

Related: Get help launching your next Shopify website through a development agency that loves working in the platform!

4. G Fuel

G Fuel is an online store that sells a line of supplements and apparel. A variety of bright colors contrast their dark backgrounds, making their site feel more energetic. It was unique to add seasonal products to go along with current holidays. One of their best features was their inclusion of social media videos. Overall, GFuel seems like a great place to buy everything you need, from healthy snacks to workout gear!

5. Culture Kings

Culture Kings includes a bookmark feature for each of their products to allow for better access to your favorite products. Showing popular products in a slider was smart. It was a great choice to include a slider to sort products by brand. Lots of unique products can be found here which is always great. Culture Kings also tried a marketing trick to get people to buy their products by offering possibility to travel to Las Vegas if you purchase 1 of 5 shirts in a collection.

6. William Painter

William Painter makes some of the best sunglasses, and this is clearly reflected in their template. Including customer reviews proving their durability was extremely smart. We liked how William Painter keeps up their reliability by allowing for a lifetime warranty on their products. It was smart to add in customer photos in their product pages and galleries. Aside from that, a search bar was put in to help organize information.

7. Morphe

This is a beauty retailer that offers a wide range of products for makeup artists and everyday consumers. Their stunning product imagery, clearly labeled pricing, and review system of 5-stars were all great choices. A neutral color palette with bold and bright imagery helped to create a stunning look. It was also helpful to have many buttons to help customers find other portions of their site.

Related: Boost the rankings of your ecommerce website with a team specializing in Shopify SEO.

8. alo Yoga

With over twenty colors of yoga pants alone, alo Yoga are sure to have a perfect pair for anyone. This business does a great job with their use of white space and minimalist graphics allowing customers to focus on their product. We liked how alo Yoga included a feature that sorts their products by commonly bought colors. It was also nice to have a rewards system for their business. Everything is very organized which helps make their brand easy to use and a go-to yoga accessories store.

9. Death Wish Coffee

Even though this company had a very basic color palette, we loved their logo design and their matching graphics throughout this template. Using all lowercase letters for headings, product titles, and descriptions was a great choice. We also loved their creative packaging that is similar to each other but different enough to make it captivating. It was also smart to have a domain that matches their company name.

10. Ridge Wallet

Ridge Wallet did an amazing job at showcasing their own products. Their stunning color scheme is black and white, giving it a modern and sleek look. It was smart to include images to separate their products. Photos are high quality and professional, which helps give this site a more polished feel. It was also a great feature to include a 30% off discount option upon entering this site.

11. Colour Pop

ColourPop is a vibrant website that uses lots of pastel colors. Allowing for a spinning wheel of sales pop up to be found was a great idea. They also did a great job with their navigation bar that shows lots of options. Simplicity shines through this layout with little distracting elements in their background. Additionally, they did great with maintaining a great color scheme in each image. If you’re looking for a more colorful e-commerce site, you should check out ColourPop.

Related: Let us help you maintain your Shopify website, such as adding new products, debugging app issues, or changing theme designs.

12. Chubbies Shorts

Chubbies is a men’s clothing company that specializes in shorts. What makes Chubbies unique is their vibrant colors and fun patterns. Their website is eye-catching and easy to navigate, making it a pleasure to shop on. All the images on the site show relevancy and attachment to their brand. They have a lovely color palette for everything: from their font, text, and background color. The last thing we would like to mention about this website is that they have desktop and mobile views, which are equally great. With these two options, you will never be left behind!

13. Decathlon

What’s unique about this website is their organization for their product categories. Instead of a traditional navigation menu, they have a series of images you can click on to find what you’re looking for. Decathlon used a lot of white space throughout their website, which is nice because it adds emphasis on their accents of color. It was helpful to provide product information in various languages, such as English, Spanish, Arabic, and Turkish.

14. Bohme

Bohme is a clothing retailer that specializes in bohemian-style clothing and accessories. Stunning images with beautiful backgrounds was a great choice. We loved their simplistic font choices and color scheme. Including images that match the upcoming season was perfect. It was helpful to include a navigation bar with lots of tabs to help customers get to the information they need.

15. Cupshe

Cupshe does a great job showing off their products with stunning imagery. We thought it was creative to include a video of two girls interacting with a hallway scene to display their clothing. It was helpful to have image separators allowing customers to shop by categories. Adding in buttons with to make sure customers know of their current sales. Finally, Cupshe makes sure to include buttons and a clearly labeled navigation bar for ease of use.

16. Livestock

A unique aspect of this company was their large and colorful imagery, contrasting with their basic color scheme in their template. In terms of design, this was very clean and minimalistic, which makes it easy to navigate and browse through all of this business’s products. They use a great menu that sorts their content into a variety of pages. This company also allowed for a favorites list and a shopping cart to make shopping with them easier and more enjoyable.

17. Cettire

Bold accents is Cettire’s most attention grabbing feature. This site is extremely easy to navigate, and product photos are well designed and high-quality. In addition, different sections for men, women, and kids makes more customers show interest in their products. Their extremely basic fonts created a modern and professional feel that matches their overall feel.

18. Shop Mr. Beast

Color selection is likely Shop Mr. Beast’s best quality. Customers will notice bright accents in their design that carry through their imagery and products. While searching through products, you will notice that you can filter by size, color, product type and price. Additionally, you can sort products by a variety of categories for the order they appear in. A search bar is also included to help customers who are searching for something specific.

19. Bungie Store

Possibly Bungie Store’s most likable feature was their simple but creative logo design. Their dark backgrounds allow for their products to pop in their images. They also have a great selection of products, and their prices are very reasonable. A great navigation bar can be noticed which is extremely helpful. Their website is easy to navigate, aesthetically pleasing, and provides plenty of variety for shoppers. Using a blue color gives them a different feel for their web page.

20. Kylie Cosmetics

Youthfulness leaks out of every page of this design. Their overall layout is clean and modern, with a focus on their amazing products. Product photos are high quality, and concise descriptions are included. Their color scheme allows for a youthful, fun feel. Their images are also well planned with beautiful color schemes matching their template.

21. BlackTailor

A black-and-white color scheme helps to create a modern and clean look, providing a professional feel. Their images follow that modern feel with neutral color palettes. BlackTailor made their design easy to navigate, and products are organized in a way that makes it easy to find what you’re looking for. Overall, this is a great company for anyone looking for stylish clothing. An Instagram feed is also linked into their page, keeping customers connected.

22. Jeffree Star Cosmetics

Here we have an outstanding design that uses large images to attract customers. Colors are basic, while their products are extremely colorful, allowing their products to stand out. We loved how their logo design included a star and two J’s because it makes sense for their company. Bold lettering catches our eyes, which helps customers to read more information if it stands out.

23. Peak Design

Peak Design is set apart from its others by their clean design and great use of whitespace. Small accents of colors are built into their neutral color palette to create a sense of contrast. Plus, product photos are large and bold, helping them stand out, and become easy to brose through. We really enjoyed their creative logo design because it stands out to us. While many websites are cluttered with ads and other distractions that take away from their content, there isn’t anything distracting here – just images of products and minimal text explaining them.

24. Tee Fury

Teefury is an online store that specializes in selling limited edition graphic t-shirts. This company is outstanding due to their sarcastic, humorous and brightly colored products. It was extremely nice to include options to order certain prints on different products, and allowing customers to see exactly what it would look like. We liked how they added in prints based on current holidays or seasons. Their simplicity also means that it’s quick and easy for customers to find what they are looking for on the site.

25. Kith

Kith is clean and minimalistic, with a white background and black text. All their clothes have a similar color palette of more muted, neutral colors. Their large imagery and videos help to break up written content, which was beyond thoughtful. We loved how they had lots of buttons to help customers move throughout their design.

26. Manscaped

Manscaped has a very luxurious, professional overall feel. While this site’s color palette is muted and masculine, all product images are bright and well-lit. Their imagery was likely their best feature with their stunning reflections and creative backgrounds. It was extremely helpful to have drop down boxes to help organize their content into sections. With their clean design and easy navigation, it will be easy to find products you need.

27. Fashion Nova

Fashion Nova is an extremely fashion conscious clothing retailer. They are well organized with all of their products. We liked how many images of each product were included to show different angles and different body sizes. It was thoughtful to allow for customers to apply filters to find their dream clothing item. In terms of design, Fashion Nova’s website is clean and simple, focusing on showcasing every one of their products.

28. KBDfans

This is a very sleek and modern design that is sure to appeal to anyone looking for a new keyboard. They use rounded square frames for their images to create a more refined look. This company’s images create the entire mood for their pages because there isn’t much else happening. A clearly labeled navigation bar can also be found to help customers find their favorite products.

29. Halo Beauty

Halo Beauty’s best feature is their stunning imagery. They use beautiful color palettes, basic backgrounds allowing products to be the main focus, and also great side images to prove their scents and such. Halo Beauty offers a wide variety of vitamins and multi-minerals, providing benefits to your brain, body, and hair, meaning there is something for everyone. Showing real result comparisons was another great idea. In addition, it has a nice clear layout that doesn’t overwhelm users with too much information at once.

30. Fangamer

Fangamer is a video game merchandise company with an incredible selection of items, and a user-friendly web design. Lots of black, white, and blue, with other pops of color were added in to create that captivating feel. As a business, they do a good job with offering lots of different products so customers will be satisfied. We also love that all merch is separated into categories by over 80 different games.

31. Soko Glam

Minimalistic aesthetics were running through these web designers minds. Overall, they focus on displaying their products rather than creating an extravagant website layout. This allows customers to browse and purchase products without being distracted by flashy colors or designs. We liked how all of their products showed up looking like newspaper clippings versus a bunch of rectangle frames everywhere. Customers can easily find what they are looking for and make a purchase.

32. Pop Sockets

While this company only uses black and white for their backgrounds, it helps the originality in their products to stand out. Adding in sections related to collaborations, custom products and new products was another smart choice. Though their pages load very slowly, they offer many different products allowing a variety of people to become their customers. We also liked their creative and recognizable logo design.

33. Red Dress

This website is clean, modern, and easy to navigate. Red Dress chose a simple but effective feel, with an overall aesthetic that is very pleasing. Allowing for a spin to win wheel was a good marketing choice. We loved their use of interesting fonts to continue that simple feel. This company likes to focus on the fact that they have clothing for every occasion. We also liked how a little tab shows up showing what their “hot sellers” are.

34. Bodega

Right away you’ll notice a large image slider to show off products in real life. We like how they used mini sliders for new arrivals and upcoming releases. Allowing for a simple sort between menswear and womenswear made shopping much, much easier. Also including lots of pictures of each product when it’s clicked on was perfect.

35. Huel

Here we can see health and simplicity are what matters to Huel. Their color scheme evokes a modern and basic feel so customers aren’t overwhelmed. Showing high quality imagery on their packaging makes people feel they are getting a healthier product. Plus, Huel’s marketing team has done an excellent job of building a solid brand identity that comes through in every aspect of this site.

36. VICI

VICI’s personality shows through their webpage just as strongly as it shows through their products. Showcasing a section for their holiday releases was a great choice. They also have an area dedicated to their new releases so if you are a returning customer you don’t waste time looking through old designs. It was amazing to have clearly labeled pricing for their products.

37. Figs

Figs focuses on one market, scrubs. These clothing pieces are a necessity for certain professions, and its nice to have some personalization in your clothing. Because of that, they provide a wide variety of colors to choose from. It’s very clean and easy to navigate, which makes it a pleasure to shop on. We thought another good feature was their page for “awesome today, gone tomorrow”. With Figs’ many color options and simplistic design, this website will be a wonderful addition to your favorites list.

38. Mavi Jeans

Mavi Jeans has a unique use of color. We loved their short but wide images displaying a variety of clothing. It was nice to include social media into their homepage. While looking through their shop, they have amazing imagery and lots of information on each product. A helpful feature was their clearly labeled pricing so customers are not confused when their final receipt comes up.

Recommended Shopify Themes

Handy – Themeforest

$59

More info

Rubix – Themeforest

$69

More info

Groca – Themeforest

$59

More info

Venedor – Themeforest

$59

More info

FAQs about Web Development for Shopify Websites